Radio Station Marketing Manager at SMW Communications, , Kigali, Rwanda – DEADLINE: 18/04/2014
Radio Station Marketing Manager at SMW Communications, , Kigali, Rwanda – DEADLINE: 18/04/2014
Minimum Requirements
- To be responsible for developing and maintaining marketing strategies to increase audience size for the radio station.
- To evaluate customer research, market conditions, competitor data and implement marketing plan alterations as needed.
- To oversee all marketing, advertising and promotional staff and activities.
Responsibilities
- Responsible for the marketing of the brand.
- Develop an annual marketing plan in conjunction with the sales department.
- Budget management. To deliver all marketing activity within the agreed budget.
- To achieve frequent, timely and positive media coverage across all available media.
- To conduct market research in order to identify market requirements for current and future products.
- To develop and implement a company-wide plan to push the station, working with all departments for its execution.
Job Requirements
- Approximately 4 years of sales experience in the marketing industry.
- Experience with a company in a related company sector.
- Extensive experience of developing, maintaining and delivering on marketing strategies to meet company objectives.
- A strong understanding of customer and market dynamics and requirements.
- A proven ability to oversee all marketing, advertising and promotional staff and activities.
Please send your CV and cover letter to [email protected]before 18th April 12:00pm